GRAFTON VILLAGE CHEESE

ELEVATING THE MISSION

Grafton Village Cheese is an iconic Vermont cheese company, making its award-winning, handmade cheeses in the historic village of Grafton, Vermont. Originally tasked with updating the packaging to meet new nutritional labeling requirements, we helped the company recognize their existing brand’s limitations and developed a broader strategy behind the design work to address missed marketplace opportunities. The updated identity, integration of their meaningful company mission, and new labeling has reintroduced Grafton Village Cheese as a modern, high quality product with deep historical and mission-driven roots.